About us

We create impact in the field of technology and IT

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Road21 is a family of 22 companies and 150 people. We create meaningful impact in the field of technology and innovation. We do this for our clients, startups and ventures. We go above and beyond for all of them so that they become #1 in their respective fields. Discover how we can create value at Road21.
Technology & digital services
We are the speedboat partner for clients with digital transformation needs or that need help with creative and innovative technology ideas. We offer them a wide range of IT services: from cost-efficient and simple solutions to customized software development for the most complex problems. We also offer funding and marketing services.


Launching new ventures
We launch new product and service companies starting from ideas born in our family or by partnering up with entrepreneurs. We provide hands-on support and in-house services to launch these ventures and accelerate their growth.
Supporting entrepreneurs
Startup & entrepeneur support
We support technology startups and their entrepreneurs. They get access to a large network, technology resources, coaching and a wide range of services: from funding and subsidy to HR, admin, accounting and marketing services. We focus on their growth and development; so that they, as well as their businesses, grow significantly.
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Our story

In 2015 Filip Smet started Lemon Companies as a hosting company. Lemon Companies quickly evolved into a broad technology provider. Five years of double-digit growth later, he joined forces with Fabian Van Kerckhove. Filip and Fabian had already co-founded several companies.

At that time, Fabian was running his family business SOD.DEL, active in the distribution of mineral fillers. Their mutual and complementary passion for entrepreneurship resulted in the birth of Road21. In January 2021, the pair became a triplet when Jeremy Schuermans joined the company. Jeremy had been working for companies like Procter & Gamble and Unilin Flooring. Together with Fabian and Filip, he helps Road21 to skyrocket even more.

OUR VALUES

What drives us

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Positive impact

We help companies with their digital transformation needs or making their creative ideas come alive.
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Building up knowledge

We launch new companies and stimulate them to grow. 
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Having fun

We guide entrepreneurs and startups on their road to success. 
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work fields

Our industries

Road21 is always looking for the next big idea, regardless of industry or type of work field. Because of the nature of the venture’s history, our core focus remains on technology & innovation. Scale-up IT & technology player Lemon is successfully sharing experiences with promising ventures like Stretch, Code-Less, and Are agency. Other service nuggets and promising start-ups in various domains are equally getting ready to rock the world.
Digital Transformation Services
This is at the core of what we do, with companies like Lemon, Stretch, Dynamitt, Code-Less, Are agency and VisualStar.
Technology Services
We offer hard - and software solutions in various sectors with Onetec, Noah, Expect Me, Rond, Aktivate, The Outdoor Company and Project On.
Funding & Subsidies
We have a dedicated team with expertise in funding and subsidies. Together with our clients and startups they dig deep in a wide range of projects.
Raw materials
SOD.DEL and PigmentsWise are active in the supply chain of raw materials and its digitalization. 
Sustainability
H3OT, WerfWater and Asbestplatform are fighting sustainability challenges related to water and asbestos.
Mind and Health
Bevoy, Lifegoal Coaching and Czip are active in the field of (mental) health.
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Locations

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Members

Our Team

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Anna Franklin
Executive Chairman
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Jude Fells
Director
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Patrick Miller
Group Head - Retail Branch Banking
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Ryan Barlow
Chief Digital Officer
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Jordan Finch
Group Head - Corporate Banking
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Vincent Einar
Finance and Strategy
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Anna Franklin
Relationship Banker
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Selena Franklin
Loan Operations Specialist
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Jason Dryden
Deposit Compliance Analyst
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Ryan Hoverfield
Digital Banking Officer
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Jeremy Burkhalter
Administrative Assistant
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Paul Holden
Financial Analyst
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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Anna Franklin
Founder & COO
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